1. Code of Ethics

Since 1913, the Code of Ethics has stood for the honor, integrity, competency and professionalism of REALTORS^® and the REALTOR^® organization.

The REALTORS^® Code of Ethics remains vibrant and alive; an evolving, dynamic, meaningful guide in our increasingly complex business and legal environment. The Code challenges REALTORS^® and guides you in your dealings with clients, customers, the public and each other through its strict, objective but readily understandable ethical principles.

2. Real Representation in Washington

Rated the 9th most powerful and influential lobbying organization, NAR's Government Affairs representatives fight for REALTORS^®' interests at the federal level in Washington, D.C., and work to put money in your pockets through legislative and regulatory activities. RPAC, the REALTORS^® Political Action Committee, raises funds to support the political activities of Government Affairs and disseminates contributions to federal candidates and political parties.

3. Real Value. REALTOR^® VIP Program

As a true benefit of membership, you have access to the REALTOR^® VIP Program and benefits that will help save you money and advance your career. With more than 760,000 members, NAR's unprecedented purchasing power enables us to give you insurance/financial, technology, office/management and automotive offerings from industry-leading corporations who provide exclusive savings. In additon, you can take advantage of industry publications created to keep you well informed about pertinent issues, policies, and trends, along with sales and marketing solutions.

4. Raising Public Awareness

Every year, NAR educates the public and policymakers about the benefits REALTORS^® bring to the real estate marketplace. NAR's public affairs professionals make sure that "The Voice for Real Estate" is heard loud and clear in the news media, the halls of Congress, the White House, and in countless public forums. Since the national advertising campaign "We're REALTORS^®, Real Estate is Our Life" began in July of 1998, more than 6,000 national television and radio spots have aired, delivering more than 4 billion exposures to the REALTOR^® name, significantly increasing consumers' understanding of the advantages of working with a REALTOR^®.

5. Generating Leads Online

Over 3 million potential homebuyers visit REALTOR.com each month to search the nation's largest database of homes for sale, over 1.75 million homes across the country. REALTOR.com boasts a strong following and generates millions of leads with consumers averaging two visits a month, for an average of 13 minutes per visit - making it the #1 real estate destination. REALTOR.com also offers a full suite of lead generation and internet marketing products to support real estate professionals.

6. Reducing Your Business Risk

Studies reveal that nearly 70% of all claims against real estate professionals are a result of misunderstanding. To help you minimize your risk, NAR offers training materials, references, and other publications that cover a variety of legal liabilities, industry trend and REALTOR^® association topics.