REALTOR® is a registered collective membership mark which may be used only by real estate professionals
who are members of the NATIONAL ASSOCIATION OF REALTORS® and subscribe to its strict Code of Ethics.
ASSOCIATION OF REALTORS® is the owner of numerous MARKS, including but not limited to the REALTOR®
LOGO, and the terms REALTOR®, which are referred to collectively as the MARKS.
The MARKS serve to identify members
of the National Association and distinguish them from non-members.
The preservation of trademarks requires that they be used
only in their trademarked form. They should be distinguished from traditional words and must always include the registration
The Membership Marks Manual explains the application of guidelines to assist in the proper use of the MARKS.
The purpose of the manual is to protect the MARKS and assure that they are used consistently.
For more details about NAR's trademark
policy, see the Membership Marks Manual at NAR’s website.